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jdmser
07-28-2010, 01:32 PM
I've got a new add going out in a local directory that is published by a friend of mine and his wife. These go out once a year and will be distributed by Coldwell Baker Gundaker to every resident in the directory area. It ends up being about 12k copies hand delivered and another 8k put in local businesses. I happen to luck out and get quarter page right next to the add for the new movie theater that's going in. I'll also be able to use the same add in a local direct mail new paper. Anyway, what do you think of the add?

http://www.sendspace.com/file/r36prx

ps I know it's a lot of crap to go through to open it but, it's the only way I know how to upload a pdf

doctordon
07-28-2010, 01:46 PM
jdmser,

Beautiful, easy to read, to the point, name and phone number predominate, 3 photos, and your web-site address. Great work - I wish you the best of luck.

Most people try and put too much in their ads. Yours is great. I've seen magnetic signs on the sides of vehicles for various businesses with so much information you can't read their sign as they go down the road.

Less is more. - Doc

Dave
07-28-2010, 06:45 PM
I agree, it is straight forward and the number is easy to pick out right off the bat. The key words that stand out to me are "full service" and "specialist".

I think the pictures are great because it shows versatility IMO. It suggests that you can handle a customers prized classic car as well as boats, daily drivers, etc. I know some people who wouldn't take there classic car to the same place as their daily driver for a detail.

Having a website for people to check out is really good too.